John Mitchell
Webchats, Contact Forms and Phone Calls – Are You Making It Easy for Customers to Contact You?
Most small businesses understand the importance of having a website that makes it easy for potential customers to find out about their services. But what happens when someone actually wants to get in touch?
Whether you use a contact form, webchat, email or telephone, the aim should be the same: make it as easy as possible for someone to contact you and get a useful response.
Unfortunately, not every business gets this right. In fact, a recent experience of mine has been a good reminder of how easily a potential customer can become a frustrated customer.
My recent experience of trying to contact a supplier
During the recent storms here in the UK, a part of my car literally blew off in a particularly strong gust of wind.
Fortunately, it wasn't an expensive part, so I decided that replacing it would probably be the easiest option rather than try to claim on insurance.
More at https://www.forestsoftware.co.uk/blog/?p=3243
https://www.forestsoftware.co.uk/blog/?p=3243
Tuesday, November 03, 2026
